About The Founder

With a robust background in sales leadership across major tech companies and a personal journey filled with significant achievements, Aly Nouredin bring a wealth of experience and a unique perspective to each client engagement.

 

After two decades in the corporate world, Aly aimed to launch his own venture but found himself stymied by over-planning. A friend’s observation was illuminating: 'You'll succeed if you start, but you plan too much and you will never start.' This realization led him to an important insight—maybe he was not meant to be an entrepreneur himself, but rather to support other entrepreneurs. With 90% of startups failing due to insufficient planning post-launch, his expertise could be crucial. He started consulting for one startup, then another, and success followed each engagement. Sales Ignite was born from this epiphany, transforming his potential hesitation into a vital asset for others’ entrepreneurial paths.